From launching schools to soaps, Aishwarya sure has a hectic social life. Launching the 'Lux Provocateur', the first black bathing soap of the country, Lux Ambassador Aishwarya said that the bar was reminiscent of a bygone era of delicate, elusive scents.
Speaking on the occasion, HUL marketing manager for skincare products Srikanth Srinivasamadhavan said, "Lux has always focused on providing something unique to its consumers. The launch of Lux Provocateur is another leap in that direction. Provocateur is a special creation, a product that calls for attention by its uniqueness in content, fragrance and colour."
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